Having multiple services to find or sell a home, clear home pricing information, agents who are easy to communicate with is rather a luxury than a rule, especially for the UAE real estate market. The chaos and bad experience while buying and renting homes was a huge problem, and it demanded a solution. This is when the Nomad came to the rescue.
The Nomad team’s ask was the one we considered an “ideal world” example. Challenge was accepted! Uptech team started to work days and days to build a personalized house hunting platform for the Middle East market.
Uptech is able to take an idea from concept to development. They were always ready to teach me new methods and were willing to try new approaches, workshops, and exercises. I was definitely impressed by the intellectual rigor that goes behind their mindset and organization of the workflow.
The Nomad team set out to create a real estate platform offering an excellent customer experience for the Dubai market.
Onsite workshops and short feedback loop helped promptly react to user feedback and align product statements with tech opportunities. As a result the product covers user needs to find a property based on specific criteria and business received market recognition and reached KPIs.
We never stop the Discovery.
Our Product and Design team collaborated with the Nomad team to absorb the real users' needs. We conducted dozens of interviews, gathered feedback, all aimed to create an excellent customer experience.
Even when the development started, we never stopped exploring. With new requirements being discovered, we easily implemented changes, and the product transformed along the way.
The efforts were justified. The product covers all user needs, and the business receives market recognition and reaches KPIs.
We worked like one team and moved fast.
We helped to build Nomad from scratch, which means we needed to build fast and launch fast. To do this, we used triada approach.
Our Product, Design, and Development teams worked with the Nomad like one big team. It allowed us to find the fastest implementation options and conduct sketching sessions with the team to synchronize and expand variability right off the bat.
The resulting web app becomes the life savior for people. It creates a personalized experience and makes the process of buying and selling homes a pleasure, not a headache.
We needed a fast track for web app development. Our goal was to move in small product development cycles and rapidly design, develop and test the features to check their viability for users.
Using the triada approach, we were able to find the fastest implementation options and conduct sketching sessions with the team to synchronize and expand variability right off the bat.
We start by discussing the features with the development team and product manager. Only after this follows the design. At this stage, we can find the simplest implementation solutions, which save time and money.
We design all possible user flows and create design assets with all components and states. Other members of the design team review all the design materials.
We validate the assumptions against the target audience quickly to include only basic functionalities and keep the 'nice-to-have' features out.
During the Discovery stage, we created a prototype of the App that visualized the scope and features, and helped grasp the full picture of the app’s design. After several iterations of testing and hypotheses validation, we improved the prototype.
It was an important step, since making changes to a prototype is much simpler and cheaper than to the final released version.
HERE ARE THE Main FEATURES
of the Nomad app
Budget range, property type, desired areas, preferable amenities and a bunch of other filters will help a user find a perfect home.
Home location, its surroundings are among the key filters, isn’t it? Users can easily find all these out with Nomad map experience.
No missed apartments and houses anymore. With Nomad people can add a place they liked to favorites and share the list with anyone.
By excellent customer experience, we mean timesaving experience. Users don’t need to set up filters every time they start Nomad. They can save the search criteria once and replicate it.
Home hunting becomes organized with Nomad Dashboard. It’s a tool for keeping a track of every potential home. Users can request the apartments they like at once and the Nomad team will schedule viewings and guide through the chaotic Dubai real estate market.
With Nomad Suggestions, users can be sure to get the best deal. Professional Nomad advisors will find the best properties based on users’ needs.
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